Makeup Artist Tips: Applying Loose Powder and Highlighter the Right Way

February 4, 2026

By: Myraa Bisht

There’s a reason professional makeup always looks effortless. It’s not just about expensive products or perfect skin, but the technique. Two products that often make or break a look are loose powder and highlighter. Used well, they refine the complexion and add dimension. Used poorly, they can leave the skin looking flat, cakey, or overly shiny.

Makeup artists spend years mastering the balance between mattifying and illuminating. The good news? You don’t need to be a professional to get it right. With a few insider tips and a better understanding of how these products behave on the skin, you can elevate your everyday makeup routine without overcomplicating it.

Start with Skin Prep

Before loose powder or highlighter even enters the picture, your base needs attention. Makeup artists always stress this: powder and highlight only look as good as the skin underneath.

Cleanse thoroughly, then follow with a lightweight moisturiser and let it sink in for a minute. If you’re wearing foundation or concealer, make sure it has settled before applying powder. Rushing this step often causes patchiness, especially around the nose and under the eyes.

Well-prepped skin allows loose powder to blur rather than cling, and it helps highlighter melt into the skin rather than sit on top.

How Makeup Artists Apply Loose Powder Without Caking

Loose powder is meant to set makeup, control shine, and soften texture and not mask the skin. One common mistake is using too much product.

Professionals usually work with a small amount at a time. Instead of dipping your brush straight into the lid, tap a little powder into the cap and swirl your brush there. This evenly coats the bristles and prevents excess product from landing on the face.

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Key areas to focus on:

  • Under the eyes to set concealer
  • Around the nose where makeup tends to break down
  • The centre of the forehead and chin

Avoid powdering the entire face heavily unless you have very oily skin. Leaving some areas powder-free keeps the complexion looking natural and skin-like.

Press, Don’t Swipe

Makeup artists often press loose powder into the skin rather than sweeping it across the face. This technique helps lock base products in place and reduces the risk of disturbing the foundation underneath.

A fluffy brush works well for light setting, while a damp sponge is ideal for areas that need more longevity, such as under the eyes or smile lines. Pressing also ensures the powder blends seamlessly into the skin, avoiding that dusty finish many people dislike.

Understanding the Right Way to Use Highlighter

Highlighter should enhance your bone structure, not announce itself from across the room. The best applications look almost accidental—like light naturally catching the high points of the face.

Makeup artists choose placement based on face shape and skin texture. The most flattering areas tend to be:

  • The tops of the cheekbones
  • The bridge of the nose (very lightly)
  • Cupid’s bow
  • The brow bone, just under the arch

Less is more. Start with a small amount and build gradually. It’s far easier to add than to tone down an overly metallic shine.

Texture Matters More Than Shade

One insider tip many people overlook is texture. A finely milled highlighter blends more seamlessly into the skin and looks more natural in daylight. Chunky or glitter-heavy formulas can emphasise pores and fine lines, especially when layered over powder.

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Makeup artists often apply highlighter after setting the face lightly with loose powder. This creates a smooth canvas while still allowing the glow to sit naturally on top.

If your skin is textured or acne-prone, keep highlighter away from areas with visible pores. Strategic placement makes a noticeable difference.

Blending Loose Powder and Highlighter Together

The real artistry comes from how these two products interact. Powder controls shine, while highlighter adds light—finding the balance is key.

Professionals usually leave the tops of the cheekbones slightly less powdered so the highlighter blends better. If you’ve already powdered heavily, don’t worry. A clean brush can help soften the area before applying highlight.

Another trick makeup artists use is misting the face lightly with a setting spray after applying highlighter. This removes any powdery edges and helps everything melt together.

Matching Your Makeup to the Rest of the Look

Loose powder and highlighter don’t exist in isolation. They should complement the rest of your makeup, including your lip colour.

For example, a soft, luminous highlight pairs beautifully with a classic lip like a Rimmel London lipstick in a satin or creamy finish. The balance between glow and colour keeps the look polished without feeling overdone.

If your lips are bold or matte, keep the highlight subtle. If your lip look is soft and glossy, you can afford a touch more radiance on the cheeks.

Tools Make a Difference

Makeup artists are particular about their tools for a reason. A fluffy, tapered brush gives more control with loose powder, while a smaller fan or precision brush works best for highlighter.

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Using the wrong brush often leads to over-application. Investing in a few well-shaped brushes can dramatically improve how your makeup looks, even if you’re using affordable products.

Buying Products That Work for You

With so many options available, it’s tempting to buy whatever’s trending. Instead, focus on formulas that suit your skin type and lifestyle. Many professionals recommend testing products at home, where lighting and wear time are more realistic.

These days, it’s easy to buy makeup online, but reading reviews and understanding product descriptions can save you from disappointment. Look for loose powders described as “finely milled” and highlighters that promise a “soft glow” rather than intense sparkle if you prefer a natural finish.

Conclusion

Applying loose powder and highlighter the right way isn’t about following rigid rules, but about understanding how light, texture, and balance work together. Makeup artists rely on subtlety, restraint, and thoughtful placement to create looks that last and flatter.

With proper skin prep, the right tools, and a lighter hand, these two products can transform your makeup from everyday to expertly done. Take your time, experiment, and remember that the best makeup doesn’t hide your skin but enhances it.

 

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